Rob Lord and Alex Hesketh from Cowgill Holloway were among the 35 delegates and 22 global business advisory firms across 14 countries attending IAPA’s Europe, Middle East and African (EMEA) regional conference held in Oslo, Norway.
Cowgill Holloway is a member of IAPA, a leading international association of independent accounting, business advisory and law firms with over 160 member firms in some 65 countries.
The conference enabled delegates to learn from global experts on technical topics, marketing and internal business strategy themes and the latest trends in the accounting profession to ultimately help expand their international business opportunities as well as create ideas to refresh and innovate their client service offerings.
Alex Hesketh, Head of Cowgills International team commented, “This was a wonderful opportunity for Rob and I to connect with our IAPA colleagues, as well as those further afield, to ensure our firm has reliable and trusted business advisory support for our clients, whatever their global requirements are in the future.
In addition, the thought leadership exchanged between IAPA global business advisors offered us a platform to discuss and better understand topics such as disruptive technologies / data analytics and marketing strategies for the professional services, offering insights into how accountancy firms can adapt to remain competitive. These discussions are important to our International team and allow us to keep abreast of change, think more strategically and explore additional benefits for our clients.”
Key speakers at the conference included Yapincak Erkan, Yasha Consulting and Training Services, Susan Olmert, General Electric Global Operations and Desmond Maandag, CaseWare IDEA B.V. Terje Brevik and Kjetil Eide from IAPA host firm, MPR Revisjon AS, also delivered an informative talk on ‘Challenges and Opportunities in the Nordic Economies.’
Rob Lord, Partner, commented “We look forward to the next conference and continuing to build our International relationships and knowledge sharing”.